Brian Colbert has been named Chief Revenue Officer at About.com. In his new role he will oversee the sales team is tasked with integrating content marketing and automated ad buying into the site. He joins About.com from Pandora where he served as Vice President of Mobile Advertising Sales.
While at Pandora, Mr. Colbert ensured that company was successful as users moved to mobile devices from PCs. He was part of the time that booked Pandora’s first $100 Million in mobile advertising sales. Other previous roles include Senior Director, Mobile Advertising Sales at ESPN; Director, Advertising Sales at Music Choice, Account Executive, Advertising Sales at MTV Networks and Director of Integrated Marketing & Sponsorship for MTV.
Mr. Colbert holds a MBA from New York University.
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